In celebration of Final Fantasy’s 25th anniversary, Square-Enix and Prada join forces to display their beautiful designs in top fashion magazine Arena Homme+.
A handful of characters from Final Fantasy XIII and XIII-2 step out of their usual eccentric costumes and into Prada’s new spring/summer collection.
Editor of Arena Homme+, Max Pearmain said,
Our Spring issue focuses on a world of direction and escapism, and having a visually stunning video game franchise such as Final Fantasy work alongside us and a leading fashion brand like Prada to create something so unique is incredible. I’ve always been interested by the power of video games and their place in society, and the amount of work that’s gone into this project blows my mind. We’re incredibly pleased with the result.
Final Fantasy XIII-2 producer, Yoshinori Kitase added,
The Final Fantasy series is known for its creativity and innovation; so working with Prada, a renowned fashion house with such beautiful clothing was a very exciting opportunity. The images we have been able to create together are vibrant and unique.
Characters from the long-running RPG series have always been known for their detailed costume designs, so partnering up with Prada seems to make sense. This is a positive step forward in getting video games out into the mainstream media and, more importantly, receiving positive recognition — a much welcome change.
Which other games-related commercials/promotions do you know of?